WOOLWORTHS - EVERYDAY REWARDS

Better cooking starts with better cookware.

We directed the launch TVC, bringing the range to life with bold, snazzy visuals designed to make pots and pans look every bit as exciting as they should.

For Woolworths’ 2026 cookware campaign, we teamed up with Hayden Quinn to show Australians how their weekly shop could add up to a shiny new set of premium Fissler cookware.

We also created a social first five-part cooking series starring comedian Lachy McIntyre.

Client: Woolworths
Creative Agency: We Are Social & M&C Saachi
Directors: Jordana Johnson & Charlie Ford / FJORD
Production Company: Austin Studio