MONZO - INSTANT NOTIFICATIONS
Money moves fast. Monzo tells you exactly where it went and saves you from awkward money moments.
To introduce Monzo to a younger audience, we directed eight films showing how its instant notifications work—without making eight films about banking feel like eight films about banking.
Shot in London, we created a colourful orange world and turned each feature into a fast, playful visual story. We used cold worlds to show the awkward money moments and used cued lighting changes to introduce warmth into the world as Monzo comes to the rescue.
Client: Monzo London
Creative Agency: AnalogFolk
Directors: FJORD
Production Company: Untold Fable
